Why your business needs coachingPosted by On December 3, 2015

I was chatting with a lady the other day and she told me flat out, “We don’t do coaching in our business”. Unfortunately this view reflects many businesses out there, that (for a number of possible reasons) haven’t realised the value in coaching.

So what are they missing out on? Here are six of the top benefits:

  1. By introducing proper coaching practises into your business you are sending a message to all employees that they are important to the business. That the business would like to see them growing and developing in their current positions, in their careers and in their own personal lives. This type of investment in your employees results in increased company loyalty and a decrease in employee turnover. More time is spent growing the skills and capabilities of the teams and building the business than wasted on long and tedious recruitment and on-boarding processes.
  2. Engaged and motivated team members results in increased productivity.
  3. Good coaching programmes improve communication skills. When people start to communicate properly they are able to build trust relationships with each other.  They know where each party stands on important issues.  Assumptions, miscommunication and misunderstandings can be eliminated.
  4. Good coaching practises results in having clearly defined goals and action plans where achievements, progress and challenges are discussed and reflected on on a regular basis. This increases team morale as the team members can see their progress and successes.
  5. Coaching allows for businesses to have succession planning. An integral  part of the business, which ensures that key decision making positions are filled by competent and deserving individuals.
  6. If there is a coaching culture within your business, by default managers become more approachable. For employees to know that they can approach their bosses for advice and operate in a non-judgemental environment, makes a significant difference to any employee.

These coaching results don’t just happen over night and it takes time, effort and buy-in to get there. However by just starting off and introducing coaching into your business you are on the right path to achieving these results.

Nicole Coyne

Business coaching

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Nicole is a certified professional coach as well as a certified trainer, advanced assessor and coach mentor. Based in Auckland, she provides a range of coaching options, from individual business owner and management coaching, group and team coaching workshops to personal coaching. Her coaching practice is aligned to the ICF ethos and ethics. Need to hire a professional coach? Contact Nicole [email protected] 

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